Now that I’ve had a chance to digest the deal wanted to put out a follow up post.
The Yahoo/Newspaper consortium represents a deal between two large, traditional advertising entities both looking to shore up their weaknesses. But the deal, in my opinion, is not bold enough to address the seismic changes going […]

A story in the WSJ (with a follow up here on webpronews) discloses that a deal between Yahoo and some major newspaper groups will be announced on Monday. Evidently, these publishers will begin selling online advertising into Yahoo HotJobs and Yahoo Local Search. This is a big departure for the newspaper industry. […]